You wrangled the code, architechted the IA, planned the impact, order some takeout and have an evening free. The code is pretty much in shape, the options are all ready and the bugs are squashed.
Now all you have to do is assemble the content.
But what to say?
No-one ever tells you that coming up with the content is the hardest part of web design.
What to write?
What to say?
In a moment of insight, you see sometimes it's not what you say, but how you say it.
Is this one of those times?
Did you choose the moment right?
It doesn't matter!
You can say anything!
Anything you say will be fine, just don't say nothing.
Though if you dress it up right, nothing can be something too.